Casa Maré's intervention this time went beyond the conventional. Together with the brand, they carried out a campaign shot on a farm. The marketing team integrated this concept into the packaging, designing boxes with a farmhouse aesthetic for shipping the products.
The clothing used in the campaign was made with dried flowers. Casa Maré proposed complementing the experience by also sending a box of dried flowers to the influencers, seeking to generate greater attraction and innovation among the public.
In addition to conceiving the campaign, Casa Maré was responsible for the design of all visual and graphic elements, including cards, bags, and flyers sent as part of the promotional campaign.